What is a strategic audit?

  

Using the same company of choice (Disney) that is proposing an expansion opportunity oversea (Cambodia), conduct a strategic audit on the following areas:Internal environmentExternal environmentStrengthsProblem analysisRecommendations and implementation costsEvaluation and Control ProcessesSubmit a two- to three-page Word document using 12-pt. font and APA format. In your paper include a title sheet and 2-3 references. Only one reference may be found on the internet. The other references must be found in the Grantham University online library. Only the body of the paper will count toward the word requirement.

Introduction:

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The strategic audit is an essential process that helps businesses to assess their strengths, weaknesses, opportunities, and threats in the internal and external environments. This process helps to uncover potential problems and develop recommendations to implement effective solutions. In this assignment, we conduct a strategic audit on Disney, a company that is proposing an expansion opportunity overseas, specifically in Cambodia.

Description:

Disney is a multinational entertainment company that has built a strong reputation over the years. With their expansion plans in Cambodia, it is crucial to conduct a strategic audit to evaluate the company’s internal and external environment to ensure that the expansion is successful. This audit will focus on an assessment of Disney’s strengths, weaknesses, opportunities, and threats in Cambodia’s market and other external environments. A problem analysis will reveal potential challenges that might hinder the success of this venture. The audit will also recommend strategic actions necessary to ensure that the expansion is successful, including implementation costs. Lastly, evaluation and control processes will assess the effectiveness of the recommendations and the progress of the expansion to ensure the company meets its objectives. The audit will be based on reliable sources from the Grantham University online library and the internet, with the body of the paper counting towards the word requirement.

Objectives:

By the end of this strategic audit, the reader will:

1. Understand the internal and external environment of Disney
2. Identify the strengths of Disney in the current market
3. Analyze the problems that Disney may face while expanding in Cambodia
4. Develop recommendations for Disney’s expansion in Cambodia
5. Calculate the implementation costs of the recommendations
6. Understand the evaluation and control processes for Disney’s expansion in Cambodia

Learning Outcomes:

1. Internal Environment: After analyzing the internal environment of Disney, learners will be able to identify the strengths and weaknesses of Disney’s management, culture, and resources.

2. External Environment: After analyzing the external environment of Disney, learners will be able to identify the competition, economic, and political environment that the company operates in.

3. Strengths: After identifying the strengths of Disney, learners will be able to apply these strengths to the company’s proposed expansion in Cambodia.

4. Problem Analysis: After analyzing the problems that Disney may face while expanding in Cambodia, learners will be able to prioritize these problems and develop strategies to overcome them.

5. Recommendations and Implementation Costs: After developing recommendations for Disney’s expansion and calculating the implementation costs, learners will be able to present a feasible plan for the company’s expansion in Cambodia.

6. Evaluation and Control Processes: After understanding the evaluation and control processes for Disney’s expansion in Cambodia, learners will be able to develop appropriate measures to monitor and evaluate the success of the company’s expansion efforts.

Suggested Resources/Books
1. “Strategic Management: An Integrated Approach” by Charles W. L. Hill and Gareth R. Jones.
2. “Strategy Safari: A Guided Tour Through The Wilds of Strategic Management” by Henry Mintzberg, Joseph B. Lampel, and Bruce Ahlstrand.
3. “Disney U: How Disney University Develops the World’s Most Engaged, Loyal, and Customer-Centric Employees” by Doug Lipp.

Similar Asked Questions
1. What is the process for conducting a strategic audit in an organization?
2. How can an internal environment be analyzed in an organization?
3. What factors should be considered when analyzing the external environment of an organization?
4. What are the key components of a problem analysis in strategic management?
5. How can a company effectively implement its strategic recommendations while minimizing costs?

Headings
1. Introduction
2. Conducting a Strategic Audit
3. Internal Environment Analysis
4. External Environment Analysis
5. Problem Analysis
6. Recommendations and Implementation Costs
7. Evaluation and Control Processes
8. Conclusion

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  • 12 pt Arial/Times New Roman
  • Double line spacing
  • Any citation style (APA, MLA, Chicago/Turabian, Harvard)

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