What is a business proposal and how is it beneficial for an organization?


Select a topic that you will write your business proposal on for your Final Paper. In a one-page paper (excluding title and reference pages), formatted according to APA style as outlined in the Ashford Writing Center, explain your proposal topic and why the change will be beneficial to your organization.


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A proposal is a formal document that outlines a solution to a problem or presents a plan for a potential change. As a professional content writer, writing a business proposal requires research, analysis, and excellent writing skills. In this assignment, you will select a topic and write a one-page proposal explaining why the change will be beneficial to your organization.


The goal of this assignment is to apply the principles of proposal writing to a real or hypothetical situation. When writing a business proposal, you must communicate clearly and persuasively to convince the reader that your proposal is the best solution. You must also demonstrate your understanding of the problem and explain how the proposed change will address it.

To start, you will need to select a topic that is relevant to your organization. This could include anything from a new software program to a new hiring policy. Once you have selected your topic, you will need to conduct research to gather information about the problem or issue and potential solutions. You may need to analyze data, interview stakeholders, or conduct surveys.

The next step is to write your proposal, which should include the following sections:

– Introduction: explain the purpose of your proposal and provide a brief overview of the problem and proposed solution
– Background: provide a more detailed explanation of the problem and why the current approach is inadequate
– Proposed Solution: describe your solution and explain why it is the best approach
– Implementation Plan: outline the steps necessary to implement the proposed change
– Conclusion: summarize your proposal and reiterate why it is the best solution

When writing your proposal, be sure to use clear, persuasive language and provide evidence to support your arguments. Your proposal should be formatted according to APA style guidelines and include references to any sources you used in your research.

Overall, the goal of this assignment is to develop your proposal writing skills and apply them to a real or hypothetical situation that is relevant to your organization. By the end of this assignment, you should be able to write a compelling proposal that persuades your reader of the value of your proposed solution.

Heading: Proposal Writing for Business

Heading: Elements of a Proposal

– To determine a suitable business proposal topic
– To clarify the potential benefits of the proposed change
– To present the proposal topic in a concise and effective manner

Learning Outcomes
– Students will be able to evaluate potential business proposal topics based on the benefits they can bring to their organizations
– Students will be able to effectively communicate proposed changes to an organization
– Students will be able to write a one-page proposal using APA formatting guidelines

– The objectives are centered around the key tasks that the student needs to complete, such as determining a suitable topic and presenting it effectively. These objectives are essential in achieving the outcome of the assignment.
– The learning outcomes highlight the skills that students will develop through the assignment, specifically evaluating the potential benefits of their proposed changes, effective communication, and proper formatting. These outcomes will help students become successful business communication professionals.

Header: Objectives
– In this assignment, the following objectives will be achieved:
– Select a suitable topic for a business proposal.
– Clarify the potential benefits of the proposed change.
– Present the proposal topic in a concise and effective manner.

Header: Learning Outcomes
– Upon completion of this assignment, students will develop the following skills:
– Evaluate potential business proposal topics based on the benefits they can bring to their organizations.
– Effectively communicate proposed changes to an organization.
– Write a one-page proposal using APA formatting guidelines.

Solution 1:
Proposal Topic: Implementing a Flexible Work Schedule in the Workplace

Flexible Work Schedules are becoming increasingly popular in today’s workforce as they offer employees a better work-life balance. By implementing a flexible work schedule, employees will have the ability to work outside traditional office hours, such as working from home or working part-time. This proposal will be beneficial to the organization because it can lead to improved productivity, job satisfaction, and overall employee engagement. Furthermore, it can also enhance the recruitment and retention of employees, as well as reduce absenteeism.

Solution 2:
Proposal Topic: Introducing a Wellness Program in the Workplace

A Wellness Program is a program designed to promote healthy lifestyles to employees. By introducing a Wellness Program, the organization can help employees live healthier lives and reduce healthcare costs associated with preventable illnesses. A Wellness Program will also improve employee productivity, reduce absenteeism, and enhance employee morale. Furthermore, it can also demonstrate the organization’s commitment to promoting a healthy work-life balance. Overall, the introduction of a Wellness Program can have a positive impact on the organization’s bottom line while promoting good health and well-being among employees.


Topic: Digital Marketing

Suggested Resources/Books:
1. “Digital Marketing 101: What You Need to Know for Your Business” by Frederick Vallaeys
2. “The Art of Digital Marketing: The Definitive Guide to Creating Strategic, Targeted, and Measurable Online Campaigns” by Ian Dodson
3. “Digital Marketing Strategy: An Integrated Approach to Online Marketing” by Simon Kingsnorth
4. “Web Analytics 2.0: The Art of Online Accountability and Science of Customer Centricity” by Avinash Kaushik
5. “Contagious: How to Build Word of Mouth in the Digital Age” by Jonah Berger

Similar Asked Questions:
1. What are the core components of a successful digital marketing strategy?
2. How can digital marketing be used to increase website traffic and engagement?
3. What are the latest trends and techniques in digital marketing?
4. What tools and platforms are commonly used in digital marketing?
5. How can digital marketing campaigns be effectively targeted to specific audiences?

Implementing a Social Media Marketing Strategy for Our Business

Our business has seen a decline in online engagement and website traffic over the past year, and I believe implementing a comprehensive social media marketing strategy could greatly benefit our organization. By utilizing various social media platforms, we can increase brand awareness, reach a wider audience, and ultimately drive more traffic to our website. By regularly posting high-quality content, engaging with followers, and utilizing analytics to track our success, we can improve our online presence and increase revenue. This change is necessary in today’s digital landscape, where social media marketing has become a crucial component of any successful business strategy.

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