What are the key factors to consider when starting a business?


Watch theintroduction video, where you will meet the main characters for the scenarios you will follow throughout this course. Then, view the Week 1 Scene 1 and Week 1 Scene 2 scenarios, located here. From the scenarios, Chris stated that there are many factors to consider related to starting a business. Discuss the key factors for consideration, and explain why you believe these considerations are important for Chris and Ericas vision for their restaurant business.


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Starting or running a business is a complex undertaking, especially when it comes to the restaurant business. It requires careful planning, good decision making, and a realistic understanding of various factors that can significantly impact the success of the business. Therefore, it is essential for entrepreneurs like Chris and Erica to understand these key factors and consider them when creating and implementing their business plan. The following discussion highlights the most critical factors that new and established restaurant ventures should consider.


In this article, we will delve into the critical factors that Chris and Erica should consider for their new restaurant venture. These factors are essential because they can impact the restaurant’s success, its operations, and profitability. We will explore various factors such as location, competition, target market, market trends, financial stability, and legal requirements. Additionally, we will highlight why these factors are vital for Chris and Erica’s vision for their restaurant business to succeed. By the end of this article, you will understand why it is essential to consider these factors when starting or running a restaurant business and how they can impact the success of the venture.


1. To understand the main characters and scenarios that will be followed throughout this course.
2. To identify the key factors that should be considered when starting a business.
3. To explain the importance of these considerations for Chris and Erica’s vision for their restaurant business.

Learning Outcomes:

By the end of this course, participants will be able to:

1. Recognize the main characters and scenarios that have been introduced in the introductory video.
2. List and describe the key factors that should be considered while starting a business.
3. Assess the importance of these considerations in relation to Chris and Erica’s vision for their restaurant business.
4. Apply the knowledge gained from the scenarios to create a business plan for a hypothetical restaurant.
5. Evaluate the success of the business plan by assessing its feasibility and profitability.

Key factors to consider when starting a business:

1. Market research: Conducting a thorough market analysis to understand the target audience, competitors, and potential challenges in the industry.
2. Legal considerations: Identifying the legal and regulatory requirements for starting and operating a business, including permits, licenses, contracts, taxes, and liability.
3. Financial planning: Developing a comprehensive financial plan that includes startup costs, funding sources, budgeting, cash flow management, and revenue forecasting.
4. Marketing and branding: Creating a unique brand identity and developing a marketing strategy that will differentiate the business and attract customers.
5. Personnel management: Building a strong team and establishing human resource policies and practices, such as recruitment, training, compensation, and benefits.
6. Operations management: Developing systems and procedures for day-to-day operations, such as inventory management, customer service, and quality control.

Importance of these considerations for Chris and Erica’s vision for their restaurant business:

For Chris and Erica’s restaurant business to be successful, it is essential that they consider these key factors to ensure that their restaurant is competitive, profitable and can meet the needs of their target market. Market research allows them to understand their target audience’s preferences and design a menu that will appeal to them. Legal considerations, such as obtaining the necessary licenses and permits, will help them avoid legal issues that may interfere with their business operations. Financial planning allows them to create a budget, allocate resources, and make informed decisions about funding sources. Proper marketing and branding are critical for attracting and retaining customers, while personnel management ensures that they have the right people in the right roles. Operations management will help them maintain consistent quality in their products and services while keeping costs under control.

Solution 1:

Key Factors to Consider Before Starting a Business

Starting a new business venture is never easy, and it requires careful planning and consideration from entrepreneurs. In the case of Chris and Erica’s restaurant business, they must take into account several key factors, including:

1) Market demand: One of the most critical factors to consider is whether there is a market demand for the type of restaurant they plan to open. Chris and Erica must research the competition, consumer preferences, and cultural trends in the area to determine if their business will thrive.

2) Location: Another crucial factor is selecting the right location. A restaurant’s location can significantly impact its success, and Chris and Erica must choose a location that is easily accessible and visible to their target market.

3) Capital: Capital is essential for starting any business, and Chris and Erica must carefully estimate the costs of opening their restaurant. They must consider expenses such as rent, equipment, staff, and inventory.

4) Legal and regulatory requirements: complying with all the legal and regulatory requirements is vital to avoid legal disputes and running an ethical business.

These factors are essential, as they determine the success and sustainability of a business. In conclusion, Chris and Erica must take into account these considerations to build a solid foundation for their restaurant business.

Solution 2:

Why Key Factors Are Important for Chris and Erica’s Restaurant Business

Chris and Erica’s vision for their restaurant business can only be actualized if they consider some fundamental factors. These considerataions matter because :

1) Market demand: Establishing the restaurant in an area with demand for such services would ensure success. They would better understand their customers’ preferences, competitors’ activities, and gain insights on how to attract and retain customers.

2) Location: The restaurant’s location is paramount, and a correct selection can ensure the business’s visibility, accessibility and reachability. A proper location will attract walk-ins and bring customers through the door, and increase their chances of return visits.

3) Capital: it’s easy to get overambitious and try to open a restaurant and then fall short funding-wise. Calculating expenses and budgeting for a restaurant buildout, equipment, staff, and inventory ensures that the restaurant is financially stable and sustainable.

4) Legal and regulatory requirements: Failure to adhere to such requirements could result in hefty fines or a lawsuit. Therefore, considering legal compliances ensures that their business is conducted ethically, legally, and with minimal risk.

In conclusion, the consideration of these key factors is not an option but a must. The absence of which could result in unhealthy business practices, lack of sustainability, and even legal implication. Therefore, Chris and Erica should consider all the factors to ensure the success of their restaurant business.

Suggested Resources/Books:

1. “The Lean Startup” by Eric Ries: This book provides a framework for entrepreneurs on how to start and grow a successful business by building a minimum viable product and testing it with customers.

2. “The E-Myth Revisited” by Michael E. Gerber: This book offers insights on why most small businesses fail and how to avoid common pitfalls in starting and scaling a business.

3. “Business Model Generation” by Alexander Osterwalder and Yves Pigneur: This resource provides guidance on how to create and design a business model that aligns with the needs of customers and creates value for the company.

4. “Start with Why” by Simon Sinek: This book emphasizes the importance of having a clear and inspiring purpose for starting a business, and how this can drive success and growth.

5. “Key Business Analytics” by Bernard Marr: This resource helps entrepreneurs to leverage data and analytics in decision-making, and stay on top of trends and changes in the market.

Similar Asked Questions:

1. What are the most important factors to consider when starting a new business?
2. How can entrepreneurs ensure that their business idea aligns with the needs and wants of customers?
3. What are some common mistakes that small business owners make and how can they be avoided?
4. How can entrepreneurs effectively scale their business while maintaining quality and customer satisfaction?
5. How can data and analytics be used to improve decision-making and drive growth for a new business?

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